business intelligence strategy

How to Develop an Effective Business Intelligence Strategy?

Making informed decisions in today’s fast-paced corporate climate requires access to accurate and timely data. Organisations can gather, analyse, and interpret data using business intelligence (BI) tactics to learn more about their clients, customers, and market trends. Careful planning, implementation, and continuing maintenance are necessary for creating an effective BI strategy.

Tips to develop effective Business Intelligence Strategy

 Here, we’ll go over how to create a BI strategy that works and can support businesses in achieving their objectives.

1. Define your business goals and objectives

Defining your business goals and objectives is the first step in creating a successful BI strategy. Since business needs are the driving force behind BI strategies, it is crucial to pinpoint the major business factors that will impact the program’s success. 

Revenue growth, customer happiness, operational effectiveness, and risk management are some typical company motivations. You can choose the metrics and KPIs that will be used to gauge success once you have determined your business’s goals and objectives.

2. Choose the right BI Tools and Technologies

Your BI strategy’s success depends on your choice of BI tools and technologies. Organisations can gather, store, and analyse data using BI tools to produce insights. The market is flooded with BI tools and technologies, making it difficult to choose the best one. 

Tableau, Power BI, QlikView, and MicroStrategy are a few well-known BI tools. When choosing a BI tool, take into account the price, usability, and scalability.

3. Develop a data governance framework

Your BI plan must have a data governance framework in place to be successful. A framework for data governance makes sure that data is reliable, accurate, and consistent. It also makes sure that the appropriate individuals get access to data at the appropriate times. 

A data governance framework for managing data contains policies, practises, and recommendations. The creation of the data governance framework must engage stakeholders from all areas of the organisation.

4. Develop a data integration plan

The process of merging data from various sources into a single, cohesive perspective is known as data integration. A data integration plan describes the methods that will be used to gather, process, and store data. It also describes the procedures for data validation and quality checks. It is crucial to make sure that data is incorporated accurately and promptly.
To assist you in creating a plan for data integration, think about hiring a source of business intelligence consulting services.

5. Build a data warehouse or data mart

A central repository for storing data is known as a data warehouse or data mart. Organisations can combine data from several sources into a single, cohesive picture using a data warehouse. A data mart is a portion of a data warehouse that is created to support a particular business division or office. 

A data warehouse or data mart must be carefully planned and built. Think about hiring a source of business intelligence consulting services to assist you in creating a data warehouse or data mart.

6. Develop a reporting and analysis plan

A BI strategy’s reporting and analytical capabilities are crucial. Organisations can produce predetermined reports on a regular basis thanks to reporting. Organisations can study data and produce insights through analysis. 

The kinds of reports and analyses that will be done are described in a reporting and analysis plan. The frequency and distribution of reports are also described. To assist you in creating a reporting and analysis plan, take into consideration working with a business intelligence consulting services supplier.

7. Establish a BI Center of Excellence

BI CoE is a team of experts that provides guidance, support, and best practices for the BI program. The BI CoE is responsible for developing standards, processes, and procedures for managing the BI program. 

It is essential to involve stakeholders from across the organization in the BI CoE to ensure that the BI program meets the needs of the business.

8. Implement and monitor your BI strategy

Implementing and monitoring your BI strategy is critical to the success of your BI program. It is essential to ensure that the BI program is aligned with the business goals and objectives. Regular monitoring and evaluation can help identify areas for improvement and ensure that the BI program is delivering value to the organization. 

Consider engaging with a business intelligence consulting services provider to help you implement and monitor your BI strategy.


Developing an effective BI strategy is essential for organizations to gain insights into their business operations, customers, and market trends. A well-designed BI strategy can help organizations make informed decisions and drive business growth. 

However, developing an effective BI strategy requires careful planning, execution, and ongoing maintenance. Consider engaging with a business intelligence consulting services provider to help you develop and implement an effective BI strategy that meets the needs of your business. 

With the right BI strategy in place, organizations can unlock the full potential of their data and gain a competitive advantage in the market.