Template vs. Custom WordPress Sites: What’s Better for Your Website?
website development One of the earliest and most critical decisions when creating a website is whether to use a template WordPress site or a custom WordPress design. While WordPress is the leading content management system (CMS), offering endless possibilities, your choice between template and custom sites can significantly impact your site’s performance, scalability, and user […]
WordPress SEO: Best Tips and Practices to Boost Traffic
Search Engine Optimisation Building a website is just one small part of today’s competitive digital world. However, the real challenge is getting your audience to find it. That is where SEO (Search Engine Optimisation) comes into action. If you use WordPress, you are already one step ahead of many competitors. This widely known platform is […]
Google E-E-A-T and SEO: Checklist, Quality Guidelines, & Tips
Search Engine Optimisation In the fast-altering world of search engine optimisation (SEO), Google’s E-E-A-T guidelines have been an absolutely significant element in the algorithms’ control of the credibility and reliability of online content. E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness, is a collection of principles designed to assist Google’s algorithms in evaluating the […]
Your 10-Step Guide to Understanding Business Intelligence (BI) for Hospitality and Travel Businesses in the G.C.C
Business Intelligence Business Intelligence (BI) is revolutionising the hospitality and travel industries by enabling data-driven decision-making and offering real-time actionable insights. This article explains how tailored BI services can help your hospitality or travel business in the G.C.C (Gulf Cooperation Council) thrive in 2025 and beyond. In Brief Optimise Your Website for Speed and Mobile […]
Why SEO is a Necessity for Smaller Boutique Hotels in India
Search Engine Optimisation As the owner of a smaller boutique hotel in India, you might see Search Engine Optimization (SEO) as an unnecessary expense or think it’s not worth your time because SEO is becoming obsolete. However, this couldn’t be further from the truth. I frequently encounter this question from small luxury hotels and boutique […]
How Boutique Hotels in India Can Use SEO to Stay Competitive
Search Engine Optimisation India’s boutique hotels represent the heart and soul of hospitality, offering personalised experiences, cultural immersion, and authentic charm that large hotel chains often lack. By making innovative, focused efforts, boutique hotels in india can attract more guests and create memorable online journeys. Here’s how to get started with actionable tips and examples. In […]
Conversational Chatbots In Hospitality: Enhancing Customer Experience
Chatbots Recently, conversational chatbots have become very trustworthy and helpful in the hospitality sector. Because of their usability and ROI, these chatbots are becoming increasingly popular. They are the brains behind it all, enabling the machine to grasp and act on the customer’s message, get the custom preferences, and determine their needs without customers telling […]
The Best Time to Post on Social Media in India
Social Media In this blog, we will share the nuances of the best time to post on social media in India, breaking down the dynamics of popular platforms like Facebook, Instagram, and LinkedIn. In Brief Why Timing Matters in Social Media Strategy Best Times to Post on Facebook in India? Best Times to Post on […]
Hotel SEO Strategy – A Comprehensive Guide to Get More Bookings
Search Engine Optimisation In this digital era, a robust online presence is essential for hotels that wish to be competitive. Many travellers worldwide use the Internet to find accommodation daily, and hotels have to either optimise their websites to attract more visitors or increase direct bookings. Here, Hotel SEO takes the lead. It helps improve […]
A Step-by-Step Local SEO Checklist to Boost Your Google My Business Rankings
Search Engine Optimisation Local SEO is a powerful tool for businesses looking to dominate their local market. By optimising your online presence for local search, you can significantly increase your visibility to customers actively seeking your products or services in your specific geographic area. This local SEO checklist will walk you through the critical steps […]
